Thank you for visiting General Accident. We're excited about taking a different approach to insurance.
The privacy and security of your personal information is very important to us. We want to assure you that your information will be properly managed and protected whilst in our hands. We will never sell your personal information to third parties.
Information you provide to General Accident
We collect the information that you provide to us via the Website when you register for and use My account or obtain a quote or buy products and services via the Website.
This information may include:
Information collected from third parties
We use information from public sources such as the electoral roll and the British Geological Survey, and from credit agencies and other third parties. This information may be used in various ways, such as to assess your application for a product, service or quote, to verify your identity, carry out anti-fraud checks, provide you with premium and payment options and to provide you with tailored offers.
We provide further information in our fair processing notices and obtain your consent where necessary. To read our latest fair processing notices please choose one of the below options:
We may also process information from third parties where you choose to populate a registration form on the Website with details from a social media provider such as Facebook, Amazon or from another related Aviva website such as the Aviva Community Fund. Should you choose to log in to the Website in this way, we have no ability to control or verify the information and as a result we will accept no liability should this information be false, misleading, corrupted, tampered with or inaccurate.
Information we collect through Cookies and similar technologies
We collect information through “Cookies” and other similar technologies (e.g. pixel tags or links), to remember you when you visit the Website so we can improve your online experience to suit your needs. These help us understand how you and others use the Website, view our products and respond to our advertising, so we can tailor direct marketing and enhance our overall product and service offering.
When you visit our website, we may record your device information including hardware and software used, general location, when and how you interact with our website. This information is retained and used to note your interest in our Website, improve customer journeys, determine pricing and/or offer you available discounts.
We may also use your information in pseudonymised and/or anonymised form (so that you cannot be identified from it) to analyse how people use the Website, view our products and respond to our advertising.
When you receive direct marketing from us via email, we may use also use technology e.g. pixel tags or links to determine your use and interest in our direct marketing.
Other information we collect
When you visit the Website, we automatically record your computer’s IP address. This information is retained and used to note your interest in the Website.
We may share and aggregate information about you from across the Aviva Group and depending on your marketing preferences, we may use this information to help us identify products and services that may be of interest to you. This enables us to tailor and package our products and services, determine pricing and offer you available discounts.
If you purchase a product or service from us, your personal information will be used for the purposes of administration (including underwriting, determining premiums, managing claims and offering renewals). We will provide you with further information in our fair processing notices at the time of purchase.
Information about you or your use of our products and services, the Website and mobile applications may also be used for research and statistical purposes, for example, to analyse and predict individuals' or groups of peoples' behaviour, preferences and interests.
We may, as a matter of law, and without requiring notice or consent, use your information for crime and fraud prevention, systems administration within the Aviva Group and to monitor and/or enforce Aviva's compliance with any regulatory rules and codes.
If you purchase a product or service, your personal information will be shared with our associated companies, introducers, intermediaries, reinsurers and your broker or agent for the purposes of administration (as detailed above). We will provide you with further information in our fair processing notices at the time of purchase.
We may, as a matter of law and without requiring notice or consent, share your personal information with regulatory, fraud prevention and law enforcement bodies.
Your information may be disclosed when we believe in good faith that the disclosure is:
We may disclose your information to third party suppliers or service providers to conduct our business, for example, in order to validate information you have provided (such as no claim discount), to help us manage and store data, provide data analytics, etc.
In addition, unless you opt out of receiving direct marketing, we may share your information with third parties who help us conduct market research and run our marketing campaigns.
If you give us information about another person (for example a family member or a client), it is your responsibility to ensure and confirm that:
Your information may be transferred by any Aviva Group company to any country, including countries outside of the European Economic Area (EEA), for processing, storage, administration or any other use stated in this policy. The purposes and processing associated with any such transfer will comply with all applicable data protection regulations, including the UK Data Protection Act, and with our obligation to adequately protect and secure your personal information. We will ensure that every data controller or processor to whom we pass your information agrees to treat your information with the same level of protection as required by the Data Protection regulations in the UK and EU.
By providing your personal information to General Accident you consent to the transfer of your information as described above.
We are committed to protecting the confidentiality and security of the information that you provide to us and we put in place appropriate technical, physical and organisational security measures to protect against any unauthorised access or damage to, or disclosure or loss of, your information.
We want you to have control over how we use your information to make offers and how we communicate these to you
Update your information or change your marketing preferences
Please let us know if your information changes as it is important that the information we hold about you is accurate and up to date.
You can update or correct your personal information or opt out of Aviva’s use of your information for marketing purposes in your My account.
You have the right to request a copy of all the personal information we hold about you in a Subject Access Request. To do this, simply write to us at the address below (see How to Contact us) enclosing a cheque for £10.00 payable to Aviva to cover our administrative costs in dealing with your request. We will take all reasonable steps to confirm your identity before providing you with details of any personal information we may hold about you.
The Data Protection Team
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General Accident is a trading name of Aviva UK Digital Limited.
For information concerning Aviva please visit www.aviva.com
For a full list of Aviva trading companies please visit https://www.aviva.co.uk/legal/list-of-aviva-companies.html
This policy applies to our use of “cookies” in connection with our website www.generalaccident.com (the “Website”).
Cookies are small text files which contain a small amount of information that is downloaded to your computer or mobile device when you visit a website. When you visit the website again, or visit another website which recognises that cookie, your device is able to communicate with the website and the website can read the information held in that cookie.
We use four categories of cookies on the Websites, based upon the International Chamber of Commerce UK Cookie Guide:
1) Strictly Necessary
Some of these are "session cookies" which stay in place only for the duration of your visit to the Website and are deleted at the end of your browsing session. Others are "persistent cookies" which remain on your device for a period of time after you have left the Website. Cookies may also be placed by our approved business partners, which are known as "third party cookies".
Strictly necessary cookies are required for the operation of the Website.
These cookies are essential in order to enable you to move around the Website and use its features, such as accessing secure areas of the Website.
Without Strictly Necessary Cookies the Website and back-end services would not work. If you remove or disable these Cookies, we cannot guarantee that you will be able to use the Website.
Our use of Strictly Necessary Cookies includes:
We do not use Strictly Necessary Cookies to:
Some examples of Strictly Necessary Cookies used on the Websites are:
Performance Cookies collect information about how visitors use the Website. They allow us to recognise and count the number of visitors and to see how visitors move around the Website. Performance Cookies help us to improve the way the Website works (e.g. by ensuring that users are finding what they are looking for easily) and to recognise when error messages are being received. Performance Cookies don't collect any information that could identify you. The information collected by these Cookies is either anonymous or pseudonymised.
Our use of Performance Cookies uses includes:
We do not use Performance Cookies to collect personal information.
Some Performance Cookies are managed for us by third parties, for the purposes listed above. For more information see.
You can stop Performance Cookies by setting your web browser to reject/block some or all Cookies. You can block specific Performance Cookies provided by third parties by using the tools or preferences on that third party’s website (see Further Information).
Some examples of Performance Cookies used on our websites are:
Functionality Cookies are used to provide services (such as videos) or to remember choices you make so we can personalise our content for you (for example, by remembering your user name, choice of language or region).
Our use of Functionality Cookies includes:
You can block these cookies using your browser settings, but this may mean that we cannot offer you certain services and may prevent us from remembering that you have chosen not to receive a certain service.
Some examples of Functionality Cookies used on the Website are:
Targeting Cookies record your visit to the Website, including the web pages you have visited and the links you have followed. We use this information to make the website and our advertising relevant to your interests and provide this information to third parties.
This information may be used to trigger direct communications with you, for example, to send you automated emails tailored to your interests, unless you have opted out of receiving marketing materials from us.
We may also use information from Targeting Cookies to trigger service support communications.
Targeting Cookies may also be placed by our approved business partners. Targeting Cookies are generally linked to services provided by those third parties e.g. "like" buttons.
You can control whether or not Targeting Cookies are used, however, if you block them, we may not be able to offer you certain functionality.
Our use of Targeting Cookies includes:
Some examples of Targeting Cookies used on the Website are:
You can block any cookies from any website by activating the setting on your browser that allows you to refuse the setting of some or all cookies. However, if you block all cookies (including Strictly Necessary cookies) you may not be able to access all or part of the Website. You can also use your browser settings to delete cookies. For more information about how to disable cookies in your browser please visit www.allaboutcookies.org.
Where a cookie is provided by a third party, you may be able to use that third party’s own tools to block that cookie.
Cookies within mobile applications
We only use Strictly Necessary Cookies on our mobile applications. These Cookies are critical to the functionality of our applications, so if you block or delete these Cookies you may not be able to use the application. These Cookies are not shared with any other application on your mobile device. We never use the Cookies from the mobile application to store personal information about you.
Flash Cookies make it quicker and easier for you to access websites on subsequent visits that use Flash technology. Deleting them means you may have to re-enter information each time you visit the same site.
Deleting Cookies in your browser will not delete Flash Cookies. You can delete Flash Cookies by going to the Settings Manager for your Adobe Flash Player. You will be taken to the Adobe website, which lists the websites with the cookies in your browser. Just click “Delete” opposite the relevant website.
Pixel Tracking and Audience Pixels
Pages of the Website and our e-mails may contain pixel tags (also referred to as web beacons, web bugs, tracking pixels, java tags and clear gifs) that allow us and our advertisers or service providers to:
More information about cookies and managing your browser settings can be found at http://www.allaboutcookies.org or similar sites such as http://www.abine.com
The International Chamber of Commerce's Guide to Cookies is available at https://www.cookielaw.org/media/1096/icc_uk_cookiesguide_revnov.pdf
We use Google’s analytics and on-site personalisation services to measure your use of the Website. This may include information such as the link you followed to reach one of our web pages, your IP address, how you interact with our adverts.
For more information please see.
Provided by our online advertising supplier, these cookies are used to serve our internet advertisements on other sites. Some of our web pages may contain electronic images that help us see how users interact on these pages. They may also provide DoubleClick with information about the interaction.
For more information please see https://support.google.com/adsense/answer/2839090?hl=en
The Website may use Google Analytics, which is a web analytics service provided by Google.
For more information, including details of how to block these cookies specifically, please see https://support.google.com/analytics/answer/181881?hl=en.
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